During this past weekend’s V/Blogging Conference at Gallaudet University hosted by the Coalition for Critical Inquiry, I was on a panel called, “Vlogging/Blogging and the Future of the Deaf Community.” Here’s a condensed text version of my presentation, which was somewhat modified after receiving some feedback. You can watch the video clip that will be posted soon at: http://www.ccigally.info/.

Before we go into my presentation, please keep in mind that the Conference was hosted by an organization that promotes “critical inquiry”. The panelists were expected to delve deeper into the intricacies of blogging rather than repeating common knowledge, thus my dense presentation. In addition, keep an open mind while reading this blog.

Organizations and blogs

Blogs demonstrated their power during the Gallaudet protests. Deaf organizations should take note of this new medium and then determine ways to harness its power. Today, many websites are static, meaning that they are not frequently updated. Antiquated public relations rules, strategies, and etiquette are being transformed by a new, dynamic model. Web visitors are more likely to visit sites where fresh content is posted on the homepage on a weekly or daily basis. Most successful organization blogs emphasize the importance of spontaneous information rather than canned press releases.

Community members want to feel valued. They want organizations to care. Blogs offer an unprecedented opportunity to interact with the community. The Gallaudet protests, fueled by deaf bloggers, created the impetus for this change at the University. Dr. Davila has made tremendous progress in communicating with the community about the progress that his office has made to respond to increased scrutiny from outside and within. This has been a huge step forward by Dr. Davila, yet it is only the beginning. Gallaudet should take a step further and interact with its virtual community.

The dialogue that took place on the internet during the protests framed the perception of the Gallaudet protests and the University by the deaf, hard of hearing, and hearing communities. Organizations must ask themselves why bloggers should be given carte blanche control of the image, reputation, and perception of their organization. Instead, they can take charge and counterbalance blogs by setting up their own blogs and building an online relationship with their communities.

Critical thinking skills and detecting biases

The deaf blogosphere, and the blogosphere as a whole, is an excellent opportunity to exercise our critical thinking skills. The decentralization of the media through the Internet has brought us diverse opinions and perspectives. It is much harder to distinguish between fact and fiction, as well as identify blogger biases.

First, I must clarify the definition of, and my use of, the word “bias”. It appears that the word has negative connotations that could be confused with its real definition. When I discuss “bias” I do not intend to convey the message that all bloggers should be neutral. All bloggers are biased, including me. I am concerned that deaf blog visitors may be doing an inadequate job of detecting biases and discussing them openly in the deaf blogosphere.

Let’s briefly examine two biases. One bias that has relevance in the deaf blogosphere is media bias. The Washington Post has a more liberal slant than The Washington Times. A study found that the votes of each paper’s readers were considerably influenced by that paper’s content. Reporters and editors have control over the content and direction of the paper, so although the medium may be neutral, the humans behind the operations are not. This also applies to blogs.

Another bias that could have an adverse impact on the deaf blogosphere, as the number of blogs continues to increase, is called “groupthink”. According to Wikipedia:

Groupthink is any decision-making process in which group members go along with what they believe is the consensus. Groupthink may cause groups to make hasty, irrational decisions, where individual doubts are set aside, for fear of upsetting the group’s balance.

At a 2002 Anneberg Center for Communication Online Journalism Review panel on weblogs and journalism, Rebecca Blood (author of The Weblog Handbook) said:

The thing I’ve seen happening that’s disturbing to me is I’ve seen echo chambers being created in the weblog universe. People who link only to people who agree with their point of view. Back in the day when there were only 100 of us, there were real discussions going on. There are now so many weblogs out there that you see people linking only to those who share their basic world view.

The hearing blogosphere in 2002 sounds very much like the start of the deaf blogosphere of last year. The community should take Blood’s advice to heart as the deaf blogosphere explodes in 2007.

With the concepts behind these biases in mind, let’s examine the deaf blogosphere.

The deaf and hard of hearing community has experienced a shock of new information, after idling for years without a deaf media outlet like The Silent News. This void set back the deaf community for many years. Our primary source of information was through word of hand or from hearing media reports on deaf issues.

As a result, we’re all starting from scratch as we try to rebuild what we lost. We are learning how to detect biases in blogs, decipher messages to find out their true meaning, and investigate and understand motives of deaf bloggers. Many of us have had practice by following general news, yet these skills may not have been fully transferred to the deaf blogosphere. We have been conditioned to question and scrutinize hearing media reporting, but have not put forth the same effort for deaf blogs.

All Americans have CNN.com and Washingtonpost.com to turn to for reliable information, which are governed by self-imposed ethical rules in addition to federal laws. Of course, there are lapses in the enforcement of these rules; however, we can safely say that there is a war in Iraq despite our lack of first-hand evidence that this news is valid. Wag the dog anyone?

If the general public wants juicy information that is less credible, but may reveal the news that is not reported by traditional media outlets, they can turn to the Drudge Report or even Perez Hilton. The deaf community has no outlet for this kind of reliable information about deaf news so we rely on the deaf versions of the Drudge Report as the sole source of information about our community. As a result, we now give deaf blogs almost the same amount of credibility that should be afforded to a deaf media outlet.

In a recent article about blogs policing their own the author, Troy McCollough, explained that, “blogs that practice journalism often fall short of basic journalistic standards.” However, he points out that blogs have made strides in ensuring that they gain legitimacy. The article describes a situation where Microsoft and AMD gave out free laptops for bloggers to review. The blogging community immediately responded, asking how the bloggers who received laptops could offer unbiased criticism when they got free hardware from the deal.

The deaf blogosphere needs this level of scrutiny to gain legitimacy. Glenn Lockhart introduced the importance of this concept in his blog “Why We Need Deaf Blogs” when he told the story of Walter Cronkite being perceived as a credible person, to the point where U.S. President Lyndon Baines Johnson listened to his criticism of the Vietnam War. This is a very important point for bloggers who hope to influence organizational policies and decisions. If erroneous information, emotional outbursts, personal attacks, and similar actions by deaf bloggers and commenters continue to be tolerated, the deaf blogosphere will continue to be perceived as an immature, not credible entity that is simply “entertainment”.

This is why DeafDC.com strives to bring quality blogs that discuss new ideas and unique perspectives to our community.


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